Dear SaaStr: What Are Some Things That Make a Founder Look Naive to VCs?

Dear SaaStr: What Are Some Things That Make a Founder Look Naive to VCs? First, being a bit naive in fundraising is fine, overall.  Sometimes, endearing. Being too polished, especially as a first-time VC, can almost be a negative for seed and early stage investors.  (Although it starts to be expected by later stage VCs).... Continue Reading The post Dear SaaStr: What Are Some Things That Make a Founder Look Naive to VCs? appeared first on SaaStr.

Dear SaaStr:  What Are Some Things That Make a Founder Look Naive to VCs?

Dear SaaStr: What Are Some Things That Make a Founder Look Naive to VCs?

First, being a bit naive in fundraising is fine, overall.  Sometimes, endearing.

Being too polished, especially as a first-time VC, can almost be a negative for seed and early stage investors.  (Although it starts to be expected by later stage VCs).

But a few things that make early-stage founders look less fundable in my experience:

  • Mocking the competition, especially successful competition. The best founders do win, but they also profoundly respect the competition — and understand and learn from them.
  • Hiding core issues during fundraising. Hiding that they don’t really have a CTO, or that they’ve already raised a ton of money, or other big issues. Get them out there, at least during fundraising.
  • Thinking they can Go Big with just a tiny team or only a tiny amount of funding — unless there are exceptions reasons why. Sometimes this is possible, but it’s rare.  Yes, maybe there will be a wave of 1 person unicorns.  But if that’s you, prove it.  Make the numbers really work.  It’s probably going to have to be a super-viral, freemium service then.
  • Arrogance.  At least, too much. This just never plays well. I love the SaaStr Annual talk from the co-CEO of Atlassian below saying he still has Imposter Syndrome. Confidence is important.  Maybe even a lot of confidence if the numbers back it up.  But be careful crossing the line to arrogant and/or disrespectful.
  • Generic outreach. The best founders reach out with amazing emails. Not generic emails that could go to anyone.  Personlize, personalize, personalize,  For real.
  • Not knowing the VC you are pitching.  This is just way too common.  A version of the prior point.  Read their bio.  Research the fund.  It doesn’t take that long, folks.  This leads to almost instant dequalification.
  • Anyone but CEO doing outreach.  Many VCs say this, for a reason.  It’s very true.

More here:

The SaaStr MiniGuide to Pitching, Raising and Closing VC Funding

The post Dear SaaStr: What Are Some Things That Make a Founder Look Naive to VCs? appeared first on SaaStr.