All About Artful Embroidery 2
One of the most frequent questions I receive online is what sets the Artful Embroidery designs apart from other Anita designs, as well as whether these designs can be used on clothing or quilts, and if I can incorporate designs I already own into this series. In this article, I will explore these topics to clarify the unique features of the Artful series. What is Artful Embroidery All About? I believe that anyone who engages in embroidery, whether for enjoyment or as a profession, is truly an artist! Having utilized embroidery as my artistic medium for over 30 years, I've compiled all my tips and tricks into this book. This comprehensive guide offers a detailed exploration of essential techniques for achieving success, organized into five insightful sections. Each section unveils the secrets and methods I use to create art daily, making it an invaluable resource for anyone eager to enhance their embroidery skills and reach new heights. - Stephen Wilson The book is 364 pages of full color SECTION 01. The Story In this section, I take you through my personal embroidery journey, beginning with my introduction to machine embroidery in the mid-1990s. You'll learn about my experiences in starting Anita Goodesign and how I transitioned into the world of fine art. This narrative is filled with anecdotes and reflections, providing valuable insights that will inspire you as you embark on your own artistic journey. SECTION 02. Choosing the Perfect Design Colors Here, you'll find a definitive guide on selecting embroidery colors. This section is packed with tips and techniques on how to choose the perfect colors for any project, whether you’re working on a personal piece or a commissioned work. Prepare to dive deep into the world of color theory and practical application to enhance your designs. SECTION 04. FINISHING TECHNIQUES What happens after you've finished your designs? In this essential section, I reveal what no other book has covered: the secrets of trimming and preparing your designs with in-depth instructions. This knowledge will empower you to showcase your work in the best possible light, ensuring every piece is polished and professional. SECTION 05. FRAMING & PRESENTING This is where everything comes together in the creation of art. You'll learn the secrets to framing and presenting your artwork for professional results, complete with over 20 detailed examples explained step-by-step. You’ll gain insights into the finishing touches that can elevate your work from good to extraordinary. BONUS SECTIONS STUDIO HIGHLIGHTS Additionally, the book includes eight breakout sections that highlight my previous art shows, offering insights into the processes behind each one. These sections delve into the techniques and inspirations that drove my art, providing a behind-the-scenes look at the creative process. With a blend of inspiration and practical advice, these pages are sure to ignite your passion for embroidery and motivate you to experiment with your own artistic endeavors. INCLUDED! DESIGN SAMPLER There are over 100 designs included in the Artful Embroidery Book, the designs come in multiple sizes and are presented in a full color book that accompanies the Artful Embroidery Book. PRE-ORDER BONUS RESOURCE GUIDE Everyone that pre-orders Artful Embroidery will receive the new Artful Embroidery Resource Guide. 72 full color pages full of information on all of the tools you need to successfully embroider including guides on needles, thread, scissors, fabrics and more. FREQUENTLY ASKED QUESTIONS ABOUT THE SERIES YOU HAVE QUESTIONS, WE HAVE ANSWERS! These are the most asked questions about the Artful Embroidery Series. Can you use the background designs in other projects? I've often been asked if you can use all of your quilting backgrounds with the Artful series. The answer is somewhat nuanced. When I developed the Mix and Match Quilting series, the various sizes correlated with different hoop sizes (e.g., AA, A, B, C, etc.), which were standard when the collection was introduced. If a new machine comes out with a larger hoop, we add a new size accordingly. The backgrounds for Artful Embroidery were designed for frames available for purchase at stores like Michaels or Amazon, in sizes like 12”x12”, 10”x10”, 8”x8”, 11”x14”, 8”x10”, and 5”x7”. Thus, the system for backgrounds is a bit different. You can definitely adapt older quilting designs for use in this series, but you’ll need to edit them in your software and resize them to match your project needs. How are the designs



One of the most frequent questions I receive online is what sets the Artful Embroidery designs apart from other Anita designs, as well as whether these designs can be used on clothing or quilts, and if I can incorporate designs I already own into this series. In this article, I will explore these topics to clarify the unique features of the Artful series.
What is Artful Embroidery All About?
I believe that anyone who engages in embroidery, whether for enjoyment or as a profession, is truly an artist! Having utilized embroidery as my artistic medium for over 30 years, I've compiled all my tips and tricks into this book. This comprehensive guide offers a detailed exploration of essential techniques for achieving success, organized into five insightful sections. Each section unveils the secrets and methods I use to create art daily, making it an invaluable resource for anyone eager to enhance their embroidery skills and reach new heights. - Stephen Wilson
The book is 364 pages of full color
SECTION 01.
The Story
In this section, I take you through my personal embroidery journey, beginning with my introduction to machine embroidery in the mid-1990s. You'll learn about my experiences in starting Anita Goodesign and how I transitioned into the world of fine art. This narrative is filled with anecdotes and reflections, providing valuable insights that will inspire you as you embark on your own artistic journey.


SECTION 02.
Choosing the Perfect Design Colors
Here, you'll find a definitive guide on selecting embroidery colors. This section is packed with tips and techniques on how to choose the perfect colors for any project, whether you’re working on a personal piece or a commissioned work. Prepare to dive deep into the world of color theory and practical application to enhance your designs.
SECTION 04.
FINISHING TECHNIQUES
What happens after you've finished your designs? In this essential section, I reveal what no other book has covered: the secrets of trimming and preparing your designs with in-depth instructions. This knowledge will empower you to showcase your work in the best possible light, ensuring every piece is polished and professional.


SECTION 05.
FRAMING & PRESENTING
This is where everything comes together in the creation of art. You'll learn the secrets to framing and presenting your artwork for professional results, complete with over 20 detailed examples explained step-by-step. You’ll gain insights into the finishing touches that can elevate your work from good to extraordinary.
BONUS SECTIONS
STUDIO HIGHLIGHTS
Additionally, the book includes eight breakout sections that highlight my previous art shows, offering insights into the processes behind each one. These sections delve into the techniques and inspirations that drove my art, providing a behind-the-scenes look at the creative process. With a blend of inspiration and practical advice, these pages are sure to ignite your passion for embroidery and motivate you to experiment with your own artistic endeavors.


INCLUDED!
DESIGN SAMPLER
There are over 100 designs included in the Artful Embroidery Book, the designs come in multiple sizes and are presented in a full color book that accompanies the Artful Embroidery Book.
PRE-ORDER BONUS
RESOURCE GUIDE
Everyone that pre-orders Artful Embroidery will receive the new Artful Embroidery Resource Guide. 72 full color pages full of information on all of the tools you need to successfully embroider including guides on needles, thread, scissors, fabrics and more.

FREQUENTLY ASKED QUESTIONS ABOUT THE SERIES
YOU HAVE QUESTIONS, WE HAVE ANSWERS!
These are the most asked questions about the Artful Embroidery Series.
Can you use the background designs in other projects?
I've often been asked if you can use all of your quilting backgrounds with the Artful series. The answer is somewhat nuanced. When I developed the Mix and Match Quilting series, the various sizes correlated with different hoop sizes (e.g., AA, A, B, C, etc.), which were standard when the collection was introduced. If a new machine comes out with a larger hoop, we add a new size accordingly. The backgrounds for Artful Embroidery were designed for frames available for purchase at stores like Michaels or Amazon, in sizes like 12”x12”, 10”x10”, 8”x8”, 11”x14”, 8”x10”, and 5”x7”. Thus, the system for backgrounds is a bit different. You can definitely adapt older quilting designs for use in this series, but you’ll need to edit them in your software and resize them to match your project needs.
How are the designs different?
The designs in the Artful series operate similarly. Each appliqué or embroidery design comes in multiple sizes that correspond to specific frame sizes. So, if you wish to use an existing design, feel free; that’s exactly the purpose of this series. We provide a design size guide in the book for your reference. If you have a design you'd like to use, you may need to resize it appropriately to fit the selected background and frame.
Are cut files included?
An additional unique feature of the Artful Embroidery files is that any design intended to float or be mounted includes a cut file compatible with your Cricut, Scan N Cut, or laser cutter. This element is designed to save you valuable time when preparing your project.
I see a few designs I recognize
You might also recognize some designs or collections from the past, such as Big Cats, which I digitized around 18 years ago and has always been one of my favorites. This collection is being re-released as an Artful Embroidery add-on collection. Can you use your original version? Absolutely. But what makes the new designs different? They have nearly been completely re-digitized! For instance, the Jumbo size used to be 5.5 inches, whereas the new large size is now 10 inches. As hoop sizes have evolved over the years, these designs now contain far more detail. Essentially, the only original aspect is the artwork itself. So, if you come across a new version of an older collection, remember that it has been entirely revamped for this new series.
Are there new releases planned?
Yes, yes, yes. There are over a dozen new releases planned brand new collections like Cowboy Hats and paper embroidery are being released simultaneously with the bok release, more will be coming soon.
Can I use these designs on other projects?
All of the designs in the Artful series can be used on other items like clothing, quilts and decor. However, the dimensional pieces like the Cowboy Hats and Gypsy pieces are more delicate and are only recommended to be used as instructed.


ARTFUL EMBROIDERY PRE-ORDER
$299 $225.00 25% off
THE PRE-ORDER INCLUDES:
Book 1: Artful Embroidery
364 pages
$299 value
Book 3: Resource Guide
72 pages
$29.99 value
Book 2: Design Sampler
56 pages
100+ designs
$99 value
Exclusive Designs
The Design Sampler includes over 100 designs and most are exclusive and never before released!